Sales & RevOps · Reviewed June 5, 2026

Lusha

B2B contact data and sales intelligence for 1M+ users. AI-enriched buyer profiles, intent signals, and direct dials trusted by Zendesk, Google, Dropbox.

Pricing
Freemium
Rating
4.92/ 5 · 203 reviews
Last reviewed
June 5, 2026
Channels
Lusha sales & revops tool screenshot
01

Overview

Lusha: B2B Contact Data & Sales Intelligence Platform

Lusha is Direct-dial phone numbers and verified emails for B2B prospecting. Lusha's contact data is among the most accurate in the B2B space, especially for direct dials. The credit-based model is friendlier to SMB teams than ZoomInfo's enterprise contracts.

Key Features

  • Direct-dial phone numbers and verified emails for B2B prospecting
  • AI-enriched buyer intent signals and technographic data
  • Browser extension for LinkedIn and corporate site enrichment
  • Free tier with 50 credits/month; paid plans scale to enterprise
  • Used by 1M+ sales reps and 280,000+ companies

Ideal Use Case

SDRs, AEs, and recruiters needing accurate direct-dials and buyer intent signals — especially for outbound prospecting and account research.

Why Use Lusha

Lusha's contact data is among the most accurate in the B2B space, especially for direct dials. The credit-based model is friendlier to SMB teams than ZoomInfo's enterprise contracts.

FAQ

What does Lusha do for sales teams? Lusha provides B2B contact data and sales intelligence enriched with AI, giving you buyer profiles, intent signals, and direct phone numbers. It's used by over 1 million people at companies like Zendesk, Google, and Dropbox to power their prospecting and outreach.

Who should use Lusha? Sales and revenue operations teams benefit most from Lusha, especially those who need accurate B2B contact information and behavioral signals to identify and reach the right buyers at scale.

What's the pricing model for Lusha? Lusha operates on a freemium model, letting you access basic features at no cost while unlocking premium capabilities for advanced users. Visit the Lusha pricing page for current plans.

How does Lusha compare to similar tools? Lusha focuses specifically on contact data and buyer intent signals, whereas alternatives like Outreach.io emphasize engagement automation, Gong specializes in conversation intelligence, and Clay offers broader data enrichment. Your choice depends on whether you prioritize prospecting data, sales execution, or conversation analytics.

tl;dr

B2B contact data and sales intel — direct dials, intent signals, AI-enriched profiles. 1M+ users.

More Details

  • LinkedIn Chrome extension for one-click contact enrichment
  • Bulk enrichment via CSV upload or CRM sync
  • Salesforce, HubSpot, Outreach, Salesloft native integrations

Additional FAQ

Q: How fresh is the data? A: Lusha continuously refreshes data; freshness varies by record but most direct dials are <90 days.

Q: Free tier? A: Yes — 50 free credits per month for individual users.

Related

Looking for more options? Browse the Sales & RevOps directory or read our best AI sales tools listicle. Lusha is also tracked on Crunchbase.

02

Why Use Lusha

Rating
4.92
Across 203 verified reviews
Saved
502
By ToolDirectory readers
Pricing
Freemium
Publisher-listed pricing model
Listed
Since 2026
Continuously re-reviewed by editors
Category
Sales & RevOps
Primary listing
Verified by editors during the most recent review · ToolDirectory.AI
Lusha sales & revops tool screenshot
03

Editorial Review

Editorial review
Verdict: Hold · 3.9/5

Our take on Lusha.

Jake Snider
Reviewed by Jake Snider · Lead AI Reviewer · Last checked 2026-05-19
B2B contact database with AI enrichment; solid for sales teams who need reliable buyer data and intent signals, but not category-defining.

What works

  • High community rating (4.92) and trusted by recognizable customers
  • Freemium entry point lets you validate data quality cheaply
  • AI enrichment + intent signals combined in one tool

What doesn't

  • Crowded segment; unclear what makes this stand out long-term
  • Intent signal accuracy unproven at your company's scale/geography

Lusha packages B2B contact data, AI-enriched buyer profiles, and intent signaling into a freemium offering. The fact that Zendesk, Google, and Dropbox use it suggests the data quality and coverage are real—those aren't companies that tolerate garbage enrichment. The community rating of 4.92 is genuinely strong and worth taking seriously, even though the tool hasn't crossed into top-tier visibility (502 likes, non-topTool status).

The positioning against Outreach, Gong, and Clay tells you what this does: it's primarily a contact and data layer, not a full orchestration or analytics platform. That's fine—many teams actually want that separation. The freemium model means you can kick the tires without commitment, which lowers friction. Where you'll hit friction: whether the "intent signals" are predictive enough to justify the spend tier if you move past free, and whether the direct-dial accuracy holds at your company's scale and geography.

The 1M+ user base suggests healthy adoption, but the tool lives in a crowded middle market. It's not reinventing anything, and the differentiation hinges on data freshness and AI enrichment quality. If your sales ops team is drowning in bad contact info or stale prospect data, this is worth a trial. Just don't expect it to solve your pipeline problem by itself.

04

User Reviews

4.92
Out of 5 · 203 ratings
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