Rankscale
Rankscale tracks brand visibility across 17+ AI engines including Mistral, Grok, and DeepSeek, with GEO site audits and credit-based pricing from $20.
Overview
Rankscale
Rankscale is an AI search visibility platform with the broadest engine coverage in its category. Rankscale tracks brand presence across 17+ AI engines — ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews, DeepSeek, Grok, Copilot, and notably Mistral, which matters for European visibility — unifying rank-style prompt monitoring, citation analysis, and GEO site audits in a credit-based system where unused credits roll over.
Production credibility: Founded October 2024 as Rankscale GmbH in Vienna by Mathias Ptacek; bootstrapped, known for a founder-led, multiple-releases-per-week cadence. Customers listed by the vendor include Bosch, UBS, Cartier, O2, and Iberdrola, plus agencies Dentsu and Publicis Sapient and publishers including Frankfurter Allgemeine (homepage claims — attribute as vendor-listed).
Key Features
- 17+ AI engine coverage including Mistral, Grok, and DeepSeek — widest in the category
- Rank-tracking-style prompt monitoring with competitor benchmarks
- Citation and source analysis per engine
- GEO site audits with actionable scoring
- Credit-based pricing with top-ups and rollover
- Enterprise tier serving major EU brands and agency groups
Ideal Use Case
European and multi-market teams that need visibility beyond the US engine set — Mistral, DeepSeek, and regional surfaces — at a self-serve price, with site audits to turn findings into fixes.
How Rankscale differentiates
Rankscale out-covers Profound, Peec AI, and Otterly.AI on raw engine count (17+ including Mistral) and undercuts them on entry price at $20/month. Its DACH/EU footprint makes Berlin-based Peec its most direct rival; the trade-off is a small bootstrapped team versus the enterprise machines behind Profound and Brandlight.
FAQ
Q: What is Rankscale? A: Rankscale is an AI search visibility platform tracking brand presence across 17+ AI engines — the widest coverage in the GEO category — with citation analysis, competitor benchmarks, and GEO site audits.
Q: How much does Rankscale cost? A: Credit-based plans start at $20/month (Essentials), with Pro at $99, Growth at $385, and Enterprise at $780 per month; annual billing saves 15% and credits roll over.
Q: Which engines does Rankscale track? A: 17+ including ChatGPT, Perplexity, Claude, Gemini, Google AI Overviews, Copilot, Grok, DeepSeek, and Mistral — the Mistral and DeepSeek coverage is rare and useful for EU and global visibility.
Q: How is Rankscale different from Peec AI? A: Both serve the European market, but Rankscale covers roughly twice the engines at a lower entry price with credit rollover, while Peec brings VC backing and a larger team. Vendor-listed Rankscale customers include Bosch, UBS, and Dentsu.
Q: Does Rankscale audit websites for GEO? A: Yes — its GEO site audits score pages for AI-answer readiness and produce actionable recommendations alongside the monitoring data.
tl;dr
Rankscale is the coverage play in AI search visibility: 17+ engines including Mistral and DeepSeek, citation analysis, and GEO audits from $20/month with rollover credits. Bootstrapped Vienna GmbH with Bosch-and-UBS-tier vendor-listed customers. The EU-strong, budget alternative to Profound and Peec.
Related
Looking for more options? Browse the Marketing & SEO directory or read our best AI marketing tools listicle. Rankscale is also tracked on Crunchbase.
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