SE Ranking

SE Ranking

SE Ranking is an all-in-one AI SEO platform covering rank tracking, site audits, backlink analysis, keyword research, and content optimization. What earns SE Ranking a place in the AI SEO conversation is its AI Search Toolkit: a dedicated AI Overviews tracker for Google's AI answers, an AI Mode tracker, and brand-visibility monitoring across ChatGPT, Gemini, and Perplexity. SE Ranking pairs those AI surfaces with the classic SEO data teams already work in, so AI-answer presence sits next to rankings, audits, and backlinks in one workspace.

Production credibility: Founded 2013 by Valery Kurilov and Dmitri Lipnitsky; independent and primarily self-funded. Vendor-reported traction: 40,000+ agencies and over 1,000,000 SEO professionals have used the platform; third-party estimates put revenue around $35M with ~215 staff (GetLatka, 2024).

Key Features

• AI Overviews Tracker: keyword presence in Google AI Overviews with cited-source analysis
• AI Mode Tracker for Google's conversational search results
• AI Visibility: brand mentions and competitor benchmarking across ChatGPT, Gemini, and Perplexity
• Content AI: AI writer plus optimization tips inside the content editor
• Classic suite underneath — rank tracker, site audit, backlink checker, keyword research
• Agency features: white-label reports, client seats, lead generator

Ideal Use Case

Agencies and in-house teams that want one subscription covering classic SEO plus the new AI surfaces — tracking how often a client appears in Google AI Overviews and AI chat answers without buying a separate GEO point tool.

How SE Ranking differentiates

Unlike document-first editors such as SurferSEO and Frase, SE Ranking is a full platform — closer to a budget Semrush than a writing assistant — and its Google AI-surface tracking (AI Overviews, AI Mode) runs deeper than either. Third-party reviews note the multi-LLM tracking refresh cadence trails dedicated AEO trackers, so it fits teams already living in a full SEO suite.

FAQ

Q: What is SE Ranking? A: SE Ranking is an all-in-one SEO platform: rank tracking, site audits, backlink analysis, keyword research, and content tools, plus an AI Search Toolkit that tracks visibility in Google AI Overviews, AI Mode, ChatGPT, Gemini, and Perplexity.

Q: How much does SE Ranking cost? A: Plans start at $129/month (Core), or $103.20/month billed annually, after a fully functional 14-day free trial. Growth is $279/month; enterprise pricing is custom.

Q: Does SE Ranking track Google AI Overviews? A: Yes — its AI Overviews Tracker shows which of your keywords trigger AI Overviews, whether you are cited, and which sources the AI answer pulls from, across all AIO-enabled countries.

Q: How is SE Ranking different from Semrush? A: Both are full-suite platforms with AI visibility tracking. SE Ranking is the value pick — comparable core workflows at a lower price with strong agency features — while Semrush has the larger dataset, broader LLM coverage, and deeper competitive intelligence.

Q: Can SE Ranking write content with AI? A: Yes. Content AI combines an AI writer with on-page optimization scoring inside the content editor; article generation is available through add-on packs.

tl;dr

SE Ranking is the value all-in-one AI SEO platform: classic rank tracking, audits, and backlinks plus dedicated trackers for Google AI Overviews, AI Mode, and AI chat answers. Vendor-reported 1M+ SEO professionals; from $129/month after a 14-day trial. The budget-conscious alternative to Semrush and Ahrefs with Google AI surfaces covered.

Related

Looking for more options? Browse the Marketing & SEO directory or read our best AI marketing tools listicle. SE Ranking is also tracked on Crunchbase.